• Most research does not lead to helping a decision-maker accomplish their goal of making a decision.
• Research projects end up being time-consuming with little insights.
• It's...

“The buck stops here!”¹ “The saying "the buck stops here" derives from the slang expression "pass the buck" which means passing the responsibility on to someone else. The latter...

What are lemmings? For those who remember the video game from long ago, or better yet, the Gary Larson cartoon, lemmings are cute, furry, little rodents that appear to have a...

Ever wonder how people make decisions? Have you ever thought, maybe while watching the news, or while you were driving, or even sitting at a sporting event, why did that person do...